by Melinda Chen | B2B Marketing Strategies, Big Sales Mindset, Sales Techniques
Are you a small entrepreneur wanting to sell to big companies? Do you wonder how to get bigger, established companies to become your clients? Having big companies as clients can have some amazing benefits. Big companies tend to grant repeat business, and therefore...
by Melinda Chen | B2B Marketing Strategies, Prospecting, Sales Techniques
What will be the most important B2B marketing strategies for small entrepreneurs in 2018? In 2017, companies have been talking about ABM (account-based marketing) and SMarketing (Sales and Marketing Integration) when it comes to B2Bstrategies strategies. So, what will...
by Melinda Chen | Prospecting, sales meetings, Sales Techniques, Uncategorized
Did you know that B2B lead generation is the top challenge for 61% of B2B marketers? (B2B Technology Marketing Community) Well, desperate times call for desperate measures. Got a limited budget and feeling doomed? Never have enough time to prospect? These are the...
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