by Melinda Chen | B2B Marketing Strategies, Prospecting, Sales Techniques
What will be the most important B2B marketing strategies for small entrepreneurs in 2018? In 2017, companies have been talking about ABM (account-based marketing) and SMarketing (Sales and Marketing Integration) when it comes to B2Bstrategies strategies. So, what will...
by Melinda Chen | Uncategorized
You know the feeling when you’ve been carefully building the relationship with your prospective clients. You have done proper research to know about the company and the prospect. The first few meetings seem to be going well. You have built rapport with your prospects....
by Melinda Chen | Prospecting, Sales Techniques
Let’s face it… things must be very competitive these days. Your industry is filled with competitors. Your competitors all seem to have a beautiful website and amazing content. What sales techniques are you going to use to help you stand out from your competitors? How...
by Melinda Chen | Prospecting, sales meetings, Sales Techniques, Uncategorized
Did you know that B2B lead generation is the top challenge for 61% of B2B marketers? (B2B Technology Marketing Community) Well, desperate times call for desperate measures. Got a limited budget and feeling doomed? Never have enough time to prospect? These are the...
by Melinda Chen | Big Sales Mindset, Prospecting, Sales Techniques
Are you aware that 90% business strategies fail because the execution of the strategy is poor? Sales strategies have gained immense significance in the recent years because they help to take your business to the next level. New competition emerges in the blink of an...
by Melinda Chen | Online Marketing, Prospecting, Sales Techniques
Over the last few emails, I shared with you the newest sales campaign that I just launched and I am super happy to let you know that we reached our sales goals! At the same time, I want to share with you some of the lessons I learned from the recent sales campaign....
by Melinda Chen | Big Sales Mindset, Big Sales Talk with Melinda, Follow Up, Interview, Negotiation, Podcast, Prospecting, sales meetings, Sales Techniques
How do you start conversations that sell without pitching? In this interview, Sales Pro Insider Founder, Nancy Bleeke, shares practical tips based on more than twenty years of sales experience to get you in front of big clients, converse effectively with the internal...
by Melinda Chen | Prospecting, Sales Techniques
We all know that building trust is so important when it comes to establishing any relationship. The same principle applies when it comes to sales. In a sales relationship, we want to build trust with our prospects so that they can depend on us, listen to us and...
by Melinda Chen | Big Sales Mindset, Blog, Sales Techniques
Most people think that if you want to accomplish more in life, you need to ratchet up your effort. You need to work more hours, put your nose to the grindstone, peek your head up for air (but only for a second!) before you get back down to business. This idea of hard...
by Melinda Chen | Blog, Prospecting, Sales Techniques
Does this sound familiar? You meet one potential prospect and spend your precious time chatting with this person and sending useful emails to the person. Finally, this prospect is ready to talk business! You are excited that she is ready to start working with you....
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