by Melinda Chen | B2B Marketing Strategies, Blog, Prospecting, sales meetings, Sales Techniques
In today’s world, we entrepreneurs are blessed with so many choices to find clients: Social media: LinkedIn, Facebook, Instagram, Twitter, etc. Networking organizations: BNI, Meetups, Associations, Conferences, Trade shows, etc. Affordable advertising: Facebook,...
by Melinda Chen | Big Sales Mindset, Blog, Sales Techniques
What does it mean to sound “salesy”? You know it whenever you hear it, or even worse, when it comes out of your own mouth. I hate sounding “salesy”. Most people in sales feel this way. Wouldn’t it be great to know when and why we start to sound “salesy” and learn how...
by Melinda Chen | Big Sales Mindset, Blog, Prospecting, Sales Techniques, Uncategorized
You are reading the comments posted in a Facebook group and you find yourself thinking…“Wow, she seems to be struggling. I feel like I can help this person.” or “I feel good about this person. She could be a dream client!” …You think of all the ways you...
by Melinda Chen | B2B Marketing Strategies, Big Sales Talk with Melinda, Sales Techniques
We all want to get our prospects’ attention. It’s a competitive world out there. Just like us, our prospects are savvier, more skeptical and less loyal than before. Probably, they are thinking about… Other ways to solve their problems. The promotional messages...
by Melinda Chen | B2B Marketing Strategies, Follow Up, Prospecting, Sales Techniques
You had a great meeting with a prospective client. You’re excited about the potential project, and can’t wait to start working with this client. Now a week has passed, and you still have not heard back from them. What should you do? Start writing a follow up...
by Melinda Chen | Big Sales Mindset, Blog, Sales Techniques
Shawn Achor, an American happiness researcher and best-selling author, discovered after years of research that… “Success does not bring happiness, but happiness brings success.” After 15 years of selling to large companies, I couldn’t agree more. Being positive...
by Melinda Chen | B2B Marketing Strategies, Prospecting, Sales Techniques
What will be the most important B2B marketing strategies for small entrepreneurs in 2018? In 2017, companies have been talking about ABM (account-based marketing) and SMarketing (Sales and Marketing Integration) when it comes to B2Bstrategies strategies. So, what will...
by Melinda Chen | Uncategorized
You know the feeling when you’ve been carefully building the relationship with your prospective clients. You have done proper research to know about the company and the prospect. The first few meetings seem to be going well. You have built rapport with your prospects....
by Melinda Chen | Prospecting, Sales Techniques
Let’s face it… things must be very competitive these days. Your industry is filled with competitors. Your competitors all seem to have a beautiful website and amazing content. What sales techniques are you going to use to help you stand out from your competitors? How...
by Melinda Chen | Prospecting, sales meetings, Sales Techniques, Uncategorized
Did you know that B2B lead generation is the top challenge for 61% of B2B marketers? (B2B Technology Marketing Community) Well, desperate times call for desperate measures. Got a limited budget and feeling doomed? Never have enough time to prospect? These are the...
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